And You Laughed @Twitter

It seems like my use of Twitter has actually payed off, as it were.
The New York Times picked up on my reporting and interviewed me, along with the delightful Gruven Reuven.
In a rather narcissistic move, I've only included the part that speaks about me (and Reuven) for the whole article (which is worth a look) see here

For a small segment of the Lubavitch Hasidic community in the United States, Twitter became a way to follow the fate of their rabbi, Gavriel Holtzberg, his wife, Rivka, and their son, who were being held hostage in Mumbai.

“I relied on Twitter heavily,” said Mordechai Lightstone, 24, a freelance journalist and Lubavitcher with a Twitter account. “As a person interested in what is going on over there, it gets frustrating when the news cycles on itself.”

Mr. Lightstone said that only a week or so ago he persuaded the leaders of his community to use Twitter as a publishing tool. He has been running that Twitter account, as well as his own.

Reading Mr. Lightstone’s posts, as well as those of another Lubavitcher, Reuven Fischer, gave a glimpse into a community fearing for one of its own but wanting to remain hopeful about its mission.

Mr. Lightstone wrote, “This is pure hearsay, but I was told that the shlucha was rescued — again this unsubstantiated #chabad #mumbai,” using the Yiddish word for the rabbi’s wife and marking keywords with pound signs so that the post would be easier to find in a search of Twitter.

As the news that the rabbi and his wife had been killed emerged, and the Sabbath approached, Mr. Lightstone and Mr. Fischer took pains to temper their sadness with the joy of the day of rest.

Mr. Fischer wrote, “We should Honor Shabbos with joy this week. We can mourn after Shabbos doing Mitzvot in honor of ALL effected by this tragedy.”

Though traditional in dress and beliefs, Lubavitchers pride themselves on harnessing all of the available tools to spread their teachings.

“We are not afraid of using the world to further our goal and tasks,” Mr. Lightstone said. “It’s really amazing, sitting in a basement in Brooklyn, we are all sharing a common goal, looking for good news, staying in touch.”

Technorati Tags: Twitter, News, Pirsum, New York Times, Terrorism, Technology